Mustafa Ekinci

The Software Moat is Dead, AI Negotiates Car Deals, and Anthropic's $30B Week

Mar 20, 2026

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7 min read

The Software Moat is Dead, AI Negotiates Car Deals, and Anthropic's $30B Week

Claude Code is replacing paid SaaS products. AI is already selling you cars. And Anthropic quietly became a $30B story.

Mustafa Ekinci

Micro SaaS Ideas Weekly - March 16, 2026

Mar 16, 2026

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5 min read

Micro SaaS Ideas Weekly - March 16, 2026

The Week Companies Started Breaking Up With Their SaaS Stack

Mustafa Ekinci

The Week AI Stopped Being a Tool and Started Being the Employee

Mar 13, 2026

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5 min read

The Week AI Stopped Being a Tool and Started Being the Employee

Microsoft chose Claude over ChatGPT for autonomous agents. Google deployed AI to 3 million military personnel. Amazon's AI experiment deleted an entire production environment.

Mustafa Ekinci

Mar 9, 2026

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4 min read

Micro SaaS Ideas Weekly - March 9, 2026

Your AWS Bill Shouldn't Keep You Up at Night.

Mustafa Ekinci

Tech Trends

Mar 6, 2026

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7 min read

The Week AI Stopped Pretending

Anthropic got blacklisted and gained a million users a day. GPT-5.4 beat humans at using computers. Block fired 40% of its workforce and the stock went up.

Mustafa Ekinci

Mar 5, 2026

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5 min read

Micro SaaS Ideas Weekly | March 5, 2026

Everyone Can Build a Demo. Nobody Can Ship.

Mustafa Ekinci

SaaS

Growth Playbook #2 - Cross-placement paywall testing: two different scenes I experienced as a user

Sep 8, 2025

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5 min read

Growth Playbook #2 - Cross-placement paywall testing: two different scenes I experienced as a user

A user’s note: when onboarding and settings tell the same offer story, trust rises and decisions get faster. Why cross-placement paywalls matter.

Mustafa Ekinci

Generative AI

Aug 28, 2025

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7 min read

AI Pulse #2 - Generative AI pilot failure rate - how to cross the 95% gap

MIT says 95% of enterprise gen-AI pilots fail. What companies miss, how Easyapp ships to production fast, and a 90-day plan to land ROI.

Mustafa Ekinci

Leadership

Startup Diaries #2 - Yes, Chef: What The Bear Taught Me About Startup Life

Aug 21, 2025

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23 min read

Startup Diaries #2 - Yes, Chef: What The Bear Taught Me About Startup Life

What The Bear taught me about leading through chaos, building trust and chasing excellence in a NYC startup!

Mustafa Ekinci

retention

Growth Playbook #1 - Glimpses of the 2025 Subscription World: Five Thoughts and a Touch of Easyapp

Aug 19, 2025

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4 min read

Growth Playbook #1 - Glimpses of the 2025 Subscription World: Five Thoughts and a Touch of Easyapp

Early one morning last week a Slack ping lit up my screen: Adapty.io had just released its State of In-App Subscriptions 2025 report. Here are the five insights I underlined.

Mustafa Ekinci

mel robbins

Startup Diary #1 - Focus on yourself and stay silent

Aug 13, 2025

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6 min read

Startup Diary #1 - Focus on yourself and stay silent

A practical playbook on why sharing goals backfires, how distraction taxes progress and how to run a 30-day silent sprint that compounds results.

Mustafa Ekinci

Superhuman

Aug 7, 2025

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4 min read

Productivity #1 - Superhuman AI email and the four-hour gift

Superhuman promises to save four hours every week. Here’s how its Split Inbox, AI replies, and command palette rescued my workflow, and why it’s worth $30.

Mustafa Ekinci

No-Code Tools

AI Pulse #1 - Why DeepMind’s Genie 3 world model changes the AI game

Aug 5, 2025

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4 min read

AI Pulse #1 - Why DeepMind’s Genie 3 world model changes the AI game

Google DeepMind’s new Genie 3 turns prompts into minutes-long, 3D worlds. What it means for product teams, growth marketers and investors right now.

Mustafa Ekinci